The Yellow team visited Smalticeram’s facilities in Onda to get a closer look at an innovative international exhibition
Villarreal Femenino visited Smalticeram’s facilities in Onda to experience SMALTIlab Worldwide Tour 2026, an innovative international exhibition promoted by Smalticeram Group. The visit comes at a key moment for the Yellow team, who, with just one regular-season match remaining, are preparing to face the most decisive stage of the campaign: the promotion play-offs to Liga F.
After stopping in Roteglia (Italy), the SMALTIlab Worldwide Tour 2026 has arrived in Onda, transforming Smalticeram’s headquarters into a meeting point where technology and ceramics come together under the concept “Matter in Motion”. During the visit, the players and coaching staff explored the latest solutions developed by the company, in a day that further strengthens the bond between the club and its sponsor. SMALTIlab is more than just an exhibition; it is a technical experience that brings innovation into real-market contexts. This edition showcases solutions that combine digital decoration, sustainability and production efficiency.
A day of institutional unity
The Yellow delegation, made up of the players and coaching staff, along with Sergi Campos, coordinator of the Villarreal CF women’s section, and Juan Antón, Villarreal CF’s commercial director, were welcomed by Fernando Tomás, Managing Director of Smalticeram Spain; Rodrigo Mendo, National Commercial Director; David Moreno, Financial Director; and Juan Antonio Álvarez, Marketing Director.
More about Smalticeram
Smalticeram Spain is a leading company in the production of frits, glazes, colours, pigments and inks for the ceramic sector, headquartered in Onda (Castellón). Over the course of its 25-year history, Smalticeram has established itself as a benchmark for innovation and sustainability, driving the development of the ceramic industry in a responsible manner and with a strong commitment to its surroundings.
Under the slogan “Simply Better”, Smalticeram embraces a philosophy of continuous improvement, reflected in the quality of its products and its strong social and environmental commitment. Sustainability is a strategic pillar for the company, which continuously optimises its processes to minimise its environmental footprint, aiming to create a positive impact for future generations. In addition, Smalticeram’s social commitment includes a firm dedication to equality and diversity, promoting an inclusive environment and a culture based on respect and collaboration.
You can find out more about Smalticeram by visiting its website:
👉 https://www.smalticeram.it/es/
