The Yellow Submarine will feature the Chinese manufacturer’s logo on the sleeve of their shirt, while GAC will also become the club’s Official Automotive Sponsor for the next two seasons

Villarreal CF has reached an agreement with Chinese automotive manufacturer GAC, which becomes one of the club’s Official Sponsor for the remainder of the 2026/27 season and the entire 2027/28 campaign. The Yellow Submarine will wear the company’s logo on the left sleeve of their shirt, while GAC will also serve as the club’s Official Automotive Sponsor.

The agreement was formalised at the Estadio de la Cerámica in the presence of Fernando Roig Negueroles, Villarreal CF CEO, and Ocean Ma, President of GAC Europe and Global Vice President of the brand. The two representatives signed an alliance that brings both organisations together at a particularly significant moment, as each is currently experiencing a period of strong growth.

For Roig Negueroles, the partnership strengthens Villarreal’s international presence. “GAC is a new ally and a global company joining our project. For us, it is a real honour that GAC wants to partner with Villarreal CF. In addition, I believe both parties will benefit greatly from this agreement. For us, it means adding a prestigious new partner, while for GAC it represents increased visibility through a club competing in two of the world’s most important competitions, the UEFA Champions League and Spanish LaLiga,” he said.

For his part, Ocean Ma explained that the partnership marks another step in the company’s international expansion: “GAC International is deeply honoured to partner with Villarreal CF. The teamwork, passion and relentless pursuit of excellence represented by football strongly align with GAC’s values of innovation and continuous improvement. We believe this partnership is not only an important step in strengthening GAC’s brand presence in Europe, but also enables us to connect more closely with European fans and customers. GAC remains firmly committed to delivering high-quality products and services while building a better future for mobility together with European users.”

GAC, “The Engineers’ Car”

GAC Motor is a Chinese automotive manufacturer headquartered in Guangzhou and a subsidiary of GAC Group, one of China’s largest automotive corporations. Founded in 2008, the company has established itself as an internationally recognised brand thanks to its commitment to quality, technological innovation and electric mobility.

For decades, the Group has maintained strategic partnerships with Toyota and Honda, helping to reinforce its high industrial standards and rigorous manufacturing and quality-control processes.

This commitment to excellence has earned significant international recognition. GAC Motor was the highest-ranked Chinese brand in the J.D. Power China Initial Quality Study for eight consecutive years, from 2013 to 2020. Furthermore, GAC finished 2025 as the independent Chinese automotive brand with the highest three-year residual value.

Through brands such as GAC, AION and HYPTEC, the Group pursues a strategy focused on electrification, technology and innovation, supported by a strong culture of engineering, quality and continuous improvement.

This philosophy is reflected in its slogan, “The Engineers’ Car”, which embodies GAC’s commitment to engineering excellence, quality and reliability.