Villarreal and Altadia strengthen their links
Villarreal and Altadia strengthen their links
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The company from Vila-real, part of the Altadia Group, strengthens its ties to the club as an official sponsor of the Estadio de la Cerámica

Villarreal CF and Altadia have reached an agreement for the company from Vila-real to stay as one of the principal official sponsors of the Estadio de la Cerámica. The Altadia logo will be on the façade of the Yellows stadium when the new and spectacular renovation of the stadium is inaugurated.

The agreement was signed at the Tasca del Puerto restaurant in Grao de Castellón with the presence of Villarreal CF president Fernando Roig, vice-president José Manuel Llaneza, Altadia Group CEO Vicente Bagán, Altadia Group director Antonio Blasco and Altadia España CCO Pascual Parra.

Altadia was already an official sponsor of the Estadio de la Cerámica, alongside PAMESA, PORCELANOSA, ARGENTA CERÁMICA, TORRECID and COLOROBBIA and, following this agreement, reinforces its commitment to the Yellows.

More information about Altadia 

Altadia is a business based in Vila-real, which was formed of the fusion of Esmalglass-Itaca-Fritta (EIF) and Ferro’s Tile Coatings Business. It is a leading frit, glaze, colour and ink manufacturing group, enabling them to serve every need of the global ceramic tile industry.

Its aim is to transform surfaces to create spaces that enrich peoples lives, and is present in 19 countries and has 51 branches, distributed in 32 productive plants and 19 distribution and after-sale service centres.

Furthermore, human value, sustainability, digital mindset, global and local vision, and innovating with sense are the main values of Altadia which make it unique. 

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